Introducing Breguet Refreshes the Tradition Collection with a Modern Touch
Welcome to the hub of the horoloy
Sartory Billard is a French independent watch brand founded by Armand Billard in 2015. Known for its bespoke and artisanal approach, the brand allows customers to personalize their watches extensively, making each timepiece unique. Sartory Billard combines traditional craftsmanship with modern design, offering distinctive features such as hand-finished dials, custom engraving, and a variety of materials for cases and straps.
The brand's hallmark lies in its attention to detail and its ability to cater to individual tastes, making it a favorite among collectors seeking one-of-a-kind creations. Sartory Billard watches typically feature elegant aesthetics and high-quality mechanical movements, reflecting the brand's commitment to artistry and horological excellence.
Introducing Sartory-Billard Unveils the SB04-E Year of the Horse Edition
Introducing Sartory Billard Launches the SB04-E Winter 2026
Introducing Sartory-Billard Unveils the SB04-E “Exquisite Blue Guilloché”
Introducing Sartory-Billard Unveils the Limited Edition SB04-E “Tantoster”
Introducing Sartory Billard Launches the SB04-E “Small Bang”
Introducing Sartory Billard Unveils SB06 Flying Tourbillon SHH Editions
Introducing Sartory Billard in collaboration with Studio Undred0g unveils the SB05 Sunflower Watch
Introducing Sartory-Billard Chrysocolla Platinum
Introducing Sartory-Billard SB04-E, The First Step into Serial Production
Editorial The Most Sought After Dial Finishing
First Look A Special UAE Edition of “The World Is Yours Dual Time Zone”
Editorial The Secrets of Watch Case Design
Editorial The Titanium Watch Revolution
Introducing The Voutilainen CSW or Cushion Shape Worldtime: A Sculpture in Time
Editorial Is Carbon Fiber the Key to Richard Mille and Horacio Pagani’s Success?