ID Genève

Founded in December 2020 in Geneva, Switzerland, through a virtually instantly 100% subscribed campaign on wemake.it, a leading Swiss crowdfunding site. 
 In October 2023, Leonardo DiCaprio invested in the company, reinforcing its mission to unite Swiss craftsmanship with environmental leadership. ID Genève sources circular materials with a lower carbon footprint, promotes the use of reprocessed components, and offers watches that combine sophistication with sustainability, i.e 100% reprocessed steel & solar steel, refurbished mechanical movements, straps made of green waste, 100% industrially compostable materials. For instance, the innovative reprocessed steel used in ID Geneve’s latest Circular S collection is remelted in a solar furnace, resulting in a carbon footprint 165 times smaller than standard steel. Watch straps and packaging are similarly groundbreaking in their origin and manufacture.