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Genus was founded in 2019 as an independent watchmaking brand based in Geneva, Switzerland. They introduced the GNS 1.2, their inaugural timepiece, which showcases a world-first innovation in mechanical watchmaking.
The brand takes pride in its commitment to quality and craftsmanship. The GNS 1.2 is entirely manufactured in the independent workshop of the brand, adhering to the highest standards of Swiss Haute Horlogerie. The watch is designed, developed, and crafted following tradition, with meticulous hand decoration and finishing.
Sustainability and ethical practices are also key focuses for the brand. They carefully select suppliers who prioritize environmental and social impact. The brand emphasizes the use of ethical materials and responsible sourcing.
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