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A piece that transforms steel into a reflective work of modern horological art
Bell & Ross is known for turning cockpit instruments into contemporary wristwear, blending utility with bold urban design. Over the years, the brand has expanded its horizons by experimenting with new materials and creative finishing techniques. This approach continues with the BR 05 collection, a line introduced to bring Bell & Ross’s aviation spirit into a more modern context.

In its latest release, the brand unveils the BR 05 Grey Mirror Steel, a model that highlights this direction by shifting the focus to light, reflection, and the artistic side of steel.
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The case remains true to the BR 05 identity with a diameter of 40 mm and a thickness of 10.5 mm. It is crafted from brushed and polished stainless steel and features the iconic square case with softened angles that is instantly recognizable. The alternating finishes create a dynamic play of light that continues through the rest of the design. Turning the watch over reveals a sapphire caseback that displays the calibre inside. The case is water-resistant to 100 metres.

The dial is crafted from mirror-polished, rhodium-plated brass. It acts like a sheet of pure metal that constantly transforms depending on how it catches the light. The applied indices and hands share the same mirror polish, creating a unique effect. The design is intentionally minimalist with no date, no lume, and no minute track, allowing the reflective surface to become the central visual element.
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The watch is powered by the automatic BR-CAL.321-1, based on the Sellita SW300-1. It operates at a frequency of 28,800 vph (4 Hz) and offers a power reserve of 54 hours. It comes with either a stainless steel bracelet or a black rubber strap. Both options integrate seamlessly with the case and feature a steel folding clasp.
This model is a limited edition of 250 pieces, priced at EUR 5,700 (approximately AED 24,600) on the steel bracelet and EUR 5,200 (approximately AED 22,400) on the rubber strap.
For more information, visit the official website of Bell & Ross.
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