Introducing Rado Launches the Summer Inspired Anatom

Rado returns with a technicolor twist on one of its most iconic designs. The new Anatom summer series trio infuses a 1980s classic with the Swiss brand’s signature blend of high-tech ceramic, ergonomic comfort, and unapologetic boldness.

First launched in 1983, the Anatom collection gained fame for its curved case, designed to conform seamlessly to the wrist. Now, more than forty years later, it returns with a similar silhouette, rectangular and fluid, but with a thoroughly modern construction. Each of the three new releases features a polished black high-tech ceramic bezel, a sandblasted black PVD-coated stainless steel middle section, and a brushed stainless steel caseback topped with sapphire crystal. Dimensions remain sleek at 32.5mm wide, 46.3mm long, and just 11.3mm thick. Water resistance is rated at 50m.

The watches are presented in a summer-ready palette, zesty Lemon Yellow, crisp Lime Green, and rich Grapefruit Red. Each dial features a black gradient, rhodium-plated indices and hands filled with Super-LumiNova, and a date window at 6 o’clock.

Powering each model is Rado’s calibre R766, an automatic movement offering a 72-hour power reserve and operating at a frequency of 28,800 vph (4 Hz). Each watch is paired with a matching FKM rubber strap, in yellow, green, or red, renowned for its exceptional durability and comfort. The stainless steel clasp secures with a push-button mechanism and features a polished black ceramic cover. 

All three watches join the permanent collection, and share a price point of USD 3,550, approximately AED 13,100.

For more information, visit Rado’s official website.