Article of the week
The Louis Erard x Alain Silberstein Smile-Day Blue & Tourbillon Régulateur Blue

Louis Erard has spent recent years defining a very specific place for itself within contemporary Swiss watchmaking. Its strength lies in clarity of design and advanced mechanics. That balance has become central to Louis Erard’s identity.

That design awareness is especially visible in the brand’s collaborative work, where Louis Erard has shown a rare ability to absorb the language of an outside creative without losing its own. One of its most notable collaborations is with French designer Alain Silberstein, who has, over the years, developed a visual vocabulary that is instantly recognisable, one in which hands, markers, and displays become a composition of shapes as much as instruments of timekeeping.

Albishorn

The Swiss watch brand Albishorn was founded by Sébastien Chaulmontet, who has extensive experience working for several prestigious watchmaking and movement companies, including Sellita and La Joux-Perret. The brand made its debut at Geneva Watch Days 2024, presenting its first model, the Maxigraph, developed in collaboration with Massena Lab.