Article of the week
The Louis Erard x Alain Silberstein Smile-Day Blue & Tourbillon Régulateur Blue

Louis Erard has spent recent years defining a very specific place for itself within contemporary Swiss watchmaking. Its strength lies in clarity of design and advanced mechanics. That balance has become central to Louis Erard’s identity.

That design awareness is especially visible in the brand’s collaborative work, where Louis Erard has shown a rare ability to absorb the language of an outside creative without losing its own. One of its most notable collaborations is with French designer Alain Silberstein, who has, over the years, developed a visual vocabulary that is instantly recognisable, one in which hands, markers, and displays become a composition of shapes as much as instruments of timekeeping.

Dr. Malek Easa
OWNER, CEO & EDITOR IN CHIEF

Dr. Malek bin Easa. Renowned figure in horology world, known widely for founding the Emirates Watch Club and inspiring a new era of watch appreciation in the Middle East, Dr. Malek's dedication to the art of timekeeping is second to none.

His journey began in the United Arab Emirates where a young Malek fell for the enchanting complexity of watches. This passion not only led him to connect with major watch brands and experts but also to create spectacular experiences for watch enthusiasts. He does not have any kind of bias towards any particular brand. He loves all brands and types of modern and classic watches in general and tends to independent brands in particular.

His drive for horological excellence and innovative vision continues to mould the future of watch appreciation, making his contributions to the watch world truly unforgettable.